GSX Will Manage All Operational and Promotional Elements of the World Cup Series and Hires Johan Lindström to Direct UCI BMX Supercross World Cup and US BMX Supercross Series
GAHANNA, OH (December 16, 2010) — Global SX Events, Inc., (GSX) announced today that it has signed an agreement to partner with the UCI to manage the UCI BMX Supercross World Cup.
GSX will take over the general management of the UCI BMX Supercross World Cup, for which it will hold part of the organization and marketing rights. In addition, GSX Events will also be the UCI partner in another field: the UCI’s BMX track building service.
The UCI BMX Supercross World Cup, the world’s leading BMX racing series, serves as the main qualification event for the 2012 Olympic Games. Introduced by the UCI in 2003, this series of races has revitalized BMX with its exciting and spectacular Supercross format.
UCI will maintain its role in governing the sport and will continue to draw up and manage the international calendar as well as establish the regulations for international competition.
In addition, with the recent development of the discipline worldwide, GSX Events will be able to answer to the increased demands for the construction of high-level BMX tracks around the world through its subsidiary, EliteTrax, Inc. The EliteTrax track building service will be led by the well-known track building expert, Tom Ritzenthaler.
Gary Aragon, Chairman and President of GSX Events, says, “The UCI BMX Supercross World Cup series is currently the leading international BMX event. But as the sport grows, the series will need to grow with it. GSX Events is committed to continually develop and advance the sport of BMX racing the world over. Our goal is to partner with the UCI to take the sport through this next phase of growth.”
GAHANNA, OH (December 16, 2010) — Global SX Events, Inc., (GSX) announced today that Johan Lindström will assume the role of CEO.
This week, GSX announced that it will take over the general management of the UCI BMX Supercross World Cup, for which it will hold part of the organization and marketing rights. In addition, GSX Events will also be the UCI partner in another field: the UCI’s BMX track building service.
Gary Aragon, Chairman and President of GSX Events, says, “We are extremely fortunate to have Johan join GSX to lead the team. After all, the Supercross World cup is what it is because of him, and there is no one in the world more qualified to take this to the next level.”
Johan Lindström added, “I’m excited about the opportunities that Global SX Events will bring to the UCI BMX Supercross World Cup and BMX in general. It’s time for BMX to ‘take the training wheels off’ and bring it to the next level, and I’m confident that GSX Events is capable of doing so. What strikes me is the passion of the sport that all people involved in GSX Events have shown. I’m thrilled to be leading the GSX Events team.”
GSX will also be responsible for all Elite events for the National Bicycle League, Inc., (NBL) and the NBL NationsTour events will now be run by GSX as the US BMX Supercross Series. More information will be forthcoming on the details of BMX Elite racing with GSX.
About Global SX Events, Inc.
Global SX Events Inc, (GSX Events) is uniquely positioned to be the premier promoter of professional and amateur events internationally. The GSX Events leadership team represents the leading edge of BMX events organization internationally. Headquartered in Gahanna, Ohio, USA, GSX Events is a subsidiary of the National Bicycle League, Inc.
About EliteTrax, Inc.
EliteTrax, Inc. (EliteTrax) is committed to the development, design and construction of premier event tracks around the globe. The EliteTrax leadership team is the world leader in every level of track building. Headquartered in Gahanna, Ohio, USA, EliteTrax is a subsidiary of Global SX Events, Inc., a National Bicycle League, Inc. subsidiary.
About the National Bicycle League, Inc.
The National Bicycle League, Inc. (NBL) manages the best in BMX (Bicycle Motocross) leagues and promotes the international and Olympic sport of BMX racing across the country and abroad. As a public charity in the US, NBL also focuses on communicating the value of healthy lifestyles for children and families through BMX racing. NBL is BMX! For more information, visit: www.nbl.org